When openinghttp://www.westlaketour.com, you can find a picture of Hangzhou municipal communist party deputy secretary-general in the upper left of the webpage and lots of news and information about West Lake scenic region including recommendation of excellent tourist routes, explanation of West Lake culture and all kinds of service information. The linkages of government website and cultural heritage website are also available online. Moreover, The Westlaketour.Com provides online booking service covering six aspects including traveling shopping, eating, hotel, transportation and entertainment. For example, the hotel booking system provides introduction and prices of many youth hostels in different scenic spots. People can also get a discount by booking hotels on this website. For instance, a youth hostel costs 200 yuan per night only charges 139 yuan online. however, The most attracting page is the shopping part, according to the webpage,WestLakelotus root powder and West Lake Longjing are sold by only 0 yuan.