Hangzhou Tianyuanyibei international "city gift" design contest was officially launched on November 11, colleting a "city gift" design worldwide with a prize of one million yuan.

It is an international design festival; it is also a contest of open thinking. Chosen design will be applied to the production of Hangzhou's "city gift" and then design will be presented in real products.

Scope of competing works covers business, government, social, public relations, etiquette, market promotional gifts, tourist souvenirs and their packaging design. It also covers design of above mentioned gifts, tourist souvenirs and packaging containing Hangzhou City mark or elements in Hangzhou City mark. Standard of gifts design can be said to be a combination of tradition and fashion, of public and artistic taste, of art and practical use. That is to say, it should reflect the profound historical and cultural heritage of Hangzhou, also reflect the characteristics of the times, trends of the international fashion; it is to reflect the pursuit quality, also reflect the wishes and needs of Chinese public and foreign tourists; it should reflect the city culture and have practical and market value.

Individuals and institutions that concern and support the design contest can take part in the contest. People who are interested can go to the website www.cityhz.com to download the invitation, application form, contest rules and other information. All contest progress and information will be available on the website and other medias, so stay tuned.