Before May Day holiday, a surge in tourism plans could be seen. Scenic area sightseeing, flower viewing tour, and cross-city trips for big events like a concert become top three options in Hangzhou.

The travel rush drives consumption in such fields as hotel, catering, and clothing in Hangzhou. Especially, sales of outdoor goods such as sun-proof clothing, sports pants and jogging shoes have increased significantly. Consumers pay more attention to clothing styles outside. The sales of women's and children's clothing have grown significantly.

Consumers prefer brand discount products, which reveals that it is a consensus to attach equal importance to quality and cost-effectiveness in the holiday economy.