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The Digital Torch of Hangzhou Asian Games Is the First Ever Digital Franchised Product in Asian Games History and Will Be Officially Launched on September 16
en.hangzhou.com.cn   2021-09-15 14:35   Source: Hangzhou.com.cn

“Eternal Flame”, the torch of the 19th Asian Games Hangzhou 2022, was inspired by Liangzhu Culture, a strong proof of the existence of 5,000 years of Chinese civilization. It was officially announced by the 19th Asian Games Hangzhou 2022 on September 14 that a 3D version of “Eternal Flame” will be launched on Alipay at 12:00, September 16. This is the first time the Asian Games has launched a digital franchised product in its history of 70 years. The limited edition of 20,000 digital torches is priced at 39 RMB. Anyone interested can search “亚运火炬” (Asian Games torch) on Alipay and buy it at the scheduled time.


Author: Lin Haiyan (Reporter)  Editor: Wang Jian
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“Eternal Flame”, the torch of the 19th Asian Games Hangzhou 2022, was inspired byLiangzhu Culture, a strong proof of the existence of 5,000 years of Chinese civilization.