On August 12-15, Hangzhou Asian Games licensed commodities were displayed during Alibaba U Design Week. The Asian Games Organising Committee brought the first zero-carbon mascot and about 10 low-carbon green commodities of Hangzhou Asian Games, the launch of new licensed products of the Asian Games in August, and other hot-selling goods to the design week, so that the on-site audiences can get very close contact with the licensed commodities of Hangzhou Asian Games to feel the charm of the Asian Games.

Before the release of the first zero-carbon mascot, the licensed commodities of Hangzhou Asian Games actively responded to the concept of "Green Asian Games". About 10 licensed commodities conforming to the green and environmental protection concept were launched. However, this low-carbon sitting mascot doll is the first "zero-carbon Asian Games licensed commodity" in the true sense. It has obtained the assessment certification by the professional institution and got the digital zero-carbon label for products.

This time, in addition to Esports Series Plush Doll "Chenchen", the beauty products frequently used in daily life are also released for the first time to promote the citizens' understanding of the aesthetics of the Asian Games and the stories behind it. The new products that are released will be simultaneously broadcast and sold online through Hangzhou Asian Games Official Flagship Store on Tmall Platform.